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The 50MM methodology explained: Inside Northstar’s athlete marketability model

Tahlia Mauldon
October 20, 2022 0 Comment on The 50MM methodology explained: Inside Northstar’s athlete marketability model
SportsPro has a long-standing history of providing compelling, insightful and thought-provoking content around an athlete’s global marketability through its 50 Most Marketable Athletes list. For this year’s rankings, SportsPro aimed to incorporate a more...
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